Step One in the Five Steps of Persuasive Article Writing

You are the writer and you want something from your readers. In my nine years of teaching Argumentation and Reasoning to college students, I have found that persuading or stimulating a reader in article writing, journalism, or blogging, is most effective when you use a proven 5 step process. The 5 steps are based on the findings of Professor Alan Monroe of the 1930s and his construction of "Monroe's Motivated Sequence."

This article provides Step 1 in a 5 part series. Step 1 is the introduction. Remember, you are asking readers to feel or believe or do as you suggest. This is no small quest, depending upon how much knowledge of the topic a reader has, and to what degree the reader is in agreement with your point (s). People, generally, have carved out workable belief and action systems for them over a lifetime. We are often unwilling to adopt a new position on matters without good reason. Part of that good reason is created in the writer's initial approach. This is the introduction of the article, blog, book, etc.

How a writer introduces himself / herself and the topic will determine whether the reader will begin to listen with both ears, one ear, or completely disregard the writing. Step 1 in the introduction of a persuasive writing piece has four subpoints:

a. The first words / sentences, called the opening of your article or blog. This is also referred to as the attention-grabber.

b. The introduction of your persuasive plug or what you are trying to move people toward.

c. The introduction of yourself, your interest in this topic, and / or your experience / credentials in this area.

d. Your segue into Step 2, which is the gentle nudge in your intended direction.

Starting with subpoint a, you need to create opening lines that grab the reader's attention. You can accomplish this in a number of ways. Depending upon your personal style, you can begin writing with a starting statement, a rhetorical question, an anddote, or even a short story or illustration to usher the reader into a place of receptiveness. This is called your "attention-grabber." You want the reader to identify with and warm up to your persuasive writing. You then write a transitional sentence or two that will tie into your overall persuasion and lead the reader into your personal introduction, which is subpoint b.

This may sound ridiculous, but many writers and speakers often forget to clearly pinpoint the exact measures of what is being called for, or what the writer's main persuasion is. Sometimes, the main persuasion is never directly stated and the reader has to infer or wander around the article trying to figure it out. Often, the writer attempts to include too many requests in one persuasion and the reader is torn in too many directions. This can lead to disinterest in the overall persuasion. If you absolutely, by the conclusion of your article, want the reader to consider buying golf equipment that has been recycled / reused, do not convolute the purpose in the introduction by also asking the reader to donate used golf equipment to second-hand shops . In subpoint b, be clear about what you want your readers to do, think, or say by the end of your article and then state it clearly and simply in this part of the introduction. This is the thread the reader will follow through the article. You can best lead your readers to water if you take them directly there, rather than taking a circuitous route around numerous puddles. It helps to insert a simple transitional phrase or sentence at the end of subpoint b.

Subpoint c is quite necessary in writing or public speaking, for that matter, if you want to ensure a positive exit with your persuasion. The brief self-introduction basically states your authority on the topic at hand. Reader's will ask themselves, "Why should I be persuaded by you?" You are supplying the reader with pertinent reasons to adjust to your way of thinking. If you write an article that requests community members to go outside and pick up one piece of litter everyday in an effort to cleanup and improve the neighborhood, you should be able to provide an example or explanation of why you, in particular, are pushing this persuasion. Have you, as the writer, ever routinely picked up trash in the community and not aware a difference? Or conversely, have you regularly ignored trash in the vicinity and not aware a deterioration of the environment? Subpoint c gives the reader a chance to evaluate your investment and experience in the persuasion. If the reader feels that you, the writer, have a direct, connective experience, he or she will be more likely to develop interest in your topic. Finish off subpoint c with a simple transition into subpoint d.

Finally, subpoint d is your extended transition into Step 2, which will be covered next week in this series of "The Five Steps of Persuasion." Unlike the simple, one-line transitions between the other subpoints, subpoint d is a more fundamental connector. These are the final introductory words before the real journey through your persuasion begin. You want this transition to be a smooth segue into the body of your article. Subpoint d can be a directional statement or two, such as, "I'd like to now discuss the heart of the matter with you …," or "You're probably wondering where I'm going next. t keep you in suspense. What I'm trying to convince you about is a very emotional issue. Let me begin by saying … "Transitions purely act as road signs to the next part of your journey. Full transitions, like subpoint d, prepare readers for a major shift, whereas simple transitions prepare readers for slight shifts within a major Step.

Writing can be overwhelming but if you have a step-by-step blueprint, it can be as simple as connecting the dots. This first step in the series of 5 is designed to help writers begin the persuasive or motivational process in their articles, blogs, and other professional and personal written communication. Step 2 covers emotional benefits and the most effective ways to use them in persuasion. Stay tuned!

Golf Consistency Improvement – You Do not Need a Miracle

If you have noticed that during golf games, you sometimes play well, and on some games you do not get the same results, you are suffering from consistency problems with your golf game. After all the tips and the best golf equipment money can buy, how come you are unable to achieve any golf consistency improvement?

Before investing any more money on even more expensive golf equipment or spending more time getting frustrated on the golf course without any golf consistency improvement, take a deep breath and calm down. Learn about how to successfully achieve golf consistency improvement off the golf course.

Yes that's right. To realize significant golf consistency improvement on your game, you do not actually have to be on the greens or be holding a gold club or driver to do so. Although to learn the basics and various tricks of the game, you actually have to play on the golf course to attain any golf consistency improvement.

However, if you already have more than the basics in place and are actually high up the rank in terms of skill level but just can not get that consistent golf game going, consider these simple and easy steps towards achieving that true golf consistency improvement. All these you can do without having to actually be on the golf course!

The right mind

The best tool you can have on the greens is not your expensive gold clubs or drivers. The tool that runs your game is actually your body. The golf club or driver should be a seamless extension of your arms and the success of your swing and the consistency of your game lies in how well tuned your body is to the game.

Above the body however is the master control that can veto or over power even the most lean, mean, golfing machine that happens to be your body. This master controller is your mind. Remember the saying, "mind over matter", to understand how this concept works.

I think, therefore I am an excellent golfer

Before you dismiss this as mere mumbo jumbo that has nothing to do with you achieving golf consistency improvement on your game, think again.

You can not dismiss the fact that a great deal of concentration is needed as an important component to your golf game. You need a clear mind to be able to make the right decisions when it counts.

Out there in the field, you will be against elements of nature and circumstances that may be well beyond your control. When something does not go your way and you commit a mistake, are you the type of person who entire game goes on a downward spiral stemming from that one glitch? Things like these often affect your performance and golf consistency.

As in life outside the golf course, there will certainly be instances where things can not go our way. Whether this is because of things we can not control or mistakes in judgment, we can not allow our entire mood to sour so much so that we sabotage anything good that can happen after a glitch. This kind of self-defeating attitude, once acquired can help us achieve excellent results in golf consistency improvement. Try it and see an immediate change in your game performance for the better.

Essential Golf Equipment for Every Player

If your starting out or just new to golf you might be shocked to see the amount of equipment that is lugged around the course by the typical pro or serious golf player. You'll find there's a lot cool and nice to have aids and hi-tech gadgets for golfing, but if your only interested in playing really well, you'll probably only need to buy a few items that are considered essential items to be in your golf bag.

I'd like to present to you the fundamental things that should be with you at all times on the golf course, outline for you the most important things that should be with you on the golf course.

Essential Golf Equipment

Golf Clubs: It's obvious that this will be the highest cost you'll have to budget and purchase. Take care selecting your clubs as it's important you get it right for you as you'll be paying a lot of money. In the rules of golf you are allowed to have up to 14 clubs in your golf bag but the normal, standard set number is 12 clubs which is sufficient for any new starter. The standard golf set consists of the Driver, Fairway Woods, Fairway Irons, Wedges and Putter The Driver (or commonly referred to as No.1 wood) Golf drivers are usually used off the tee and are classed as power clubs. This is because the club head is much bigger than other clubs and the weight is much heavier than the other club heads in the set. In recent years drivers are available in a wide variety of different loft angles and weightings. The majority of drivers will still have a pitch angle of between the angles of 9-13 degrees, which works great for weekend golfers looking for a recreational hit.

Fairway Woods: In very broad terms the "fairway wood" includes as well the utility woods which are the 3 and 5 woods.

Utility woods -7, 9, and 11 woods: In general the fairway wood has a less lie angle than do the irons. What this means is that it allows the ball to travel a lot lower through the air and still achieving good distance. Most golfers will usually only carry the 3 and 5 woods. Utility woods are transported by the more experienced golfers and will require an advanced set skill to get a clean hit than the 3 and 5.

Irons: Golf irons have a number from 2 through 9 (including a 1 iron but it's rarely used these days). The angle of lie or llft degree will go up in accordance with the number of an iron. The greater a loft a club has the higher the ball will pitch up when hit properly.

Wedges: Because there is many different types of wedges you will not carry all of them at any one time. The most widely used wedges are the pitching wedge and the sand wedge which should be in every golfers bag. Wedges come in 48, 52, 56, 60 and 64 degree lofts. Pitching wedges normally come with 48 degrees of loft. The pitching wedge is the lowest loft of the many types of wedges. The next lofted wedge is the approach wedge with about 52 degrees of loft. The sand wedge has about 56 degrees of loft and is transported by many more players than the approach wedge. There is about 60 degrees of loft for the lob wedge and high-lob wedges come in between 64 and 68 degrees of loft, which does depend on the model build.

Putters: Just like with all important clubs in your bag, the putter is up there as the one of the most important. More shots are lost on the green than anywhere else for many golfers, so choosing the putter that best suits your needs is very important. To do this takes time and its best to try out a few in your hands to before you make a final selection. You will know for sure which one feels right for you if you do this.

Golf Club Bag: Buy a bag of the highest quality that your budget permits. It should be strong to cope with robust rounds of golf – they tend to get bashed around a lot, you do not want it falling apart after the first round!

Golf Balls: When your starting out, its best to just use cheaper or even used balls because you'll be losing a lot of them as try and master the swing (a lot of shots will not be going where you want it to go such as in the water or trees – hopefully not too many!)

Golf Shoes: In order to play really well you are going to need to purchase some really good golf shoes – there is no real way around this ..

Golf Tees: Have the course pro help you pick out the right height for your particular clubs.

Golf Glove: It's not really compulsory, but most players prefer to wear a glove as it gives you extra grip on the club shaft and stops your hand slipping away. You do not the glove for putting.

Golf Towel: Golf towels are great for wiping sweaty hands, golf club grips, balls and in the rain it will definitely help you. One final thing you should look at which will help you get the best performance out of your golf gear is your fitness. Remember not to neglect your fitness!

How Do You Determine Which Golf Equipment to Buy?

When it comes to golf equipment, the sheer volume of choices can be quite overwhelming. There are different types of golf clubs and balls. There are tees, golf GPS unites, range finders, bags … The list is endless. When my brother started golfing he had no idea where to start so he headed to the local pro shop to ask which equipment was the most important when it came to golf. The advice he got was quite informative.

What kind of golf equipment is the most important to have?

• When it comes to the game of golf there are a variety of clubs required since different shots require different golf clubs.
• Of all the different golf clubs available, the putter is the most important.
• After the putter, the driver is used most frequently.
• A wedge is an absolute must and is used to chip off the green, even though it is not used as much as the driver or the putter.
• When it comes to buying equipment for your golfing needs, some brands tend to be more reliable including Wilson, Callaway, Titleist, Ping, Taylor Made and Spaulding.

With the sheer volume of golf equipment out there it is easy to get overwhelmed when you begin deciding which gear you should buy for your game. This is when you need to consider exactly how important golf is to you and exactly how much you want to spend on your equipment. Do you only plan on playing a few times a year or do you plan on hiring the green every week with a set of golf buddies? It is senseless to pay hundreds or even thousands of dollars on golf equipment if you only plan on playing once in a rare while.

Once you know exactly how much you want to spend on your golf gear you'll need to start thinking about which equipment to invest in. Clubs are a no-brainer. If you're going to play golf you're going to need clubs. As we discussed earlier, the putter, driver and wedge are the three most important. Start out with those three and build your set from there.

If you're going to be serious about golf, other equipment like golf shoes, a golf GPS unit and high-performance golf balls are the shopping for. A golf cart may even be in your future. Only you can determine exactly how much golf gear you need and how much you can afford to spend on it.